Item Shop and Death Recap
Role: UX Designer
I was the design lead on both projects, collaborating with game design, engineering, and data science in refreshing the League of Legends Item Shop and Death Recap. My driving concept was to transform both systems into sustainable, evergreen products; making them both easy to maintain internally with developers and provide continued reinforcement for the game’s mastery loop externally for players.
I was responsible for initial concept design, stakeholder alignment, and continued iteration through production. The Item Shop was taken over by Jordan Checkman in 2020 who stewarded it to ship.
Responsibilities:
Wireframes
Prototypes
System Design
User Testing
Features:
Item Shop
Data-driven Item Recommendations
Adaptive Recommendation Trees
Quick-buy Trays
Death Recap
Damage Type Breakdown
CC Duration
Ability Breakdown
Learnings:
How to craft sustainable, evergreen systems
How to address conversations around technical debt
Stakeholder alignment and management



